• Class Number 2862
  • Term Code 3530
  • Class Info
  • Unit Value 6 units
  • Mode of Delivery In Person
  • COURSE CONVENER
    • Dr Nabila Nisha
  • LECTURER
    • Dr Stephen Dann
  • Class Dates
  • Class Start Date 17/02/2025
  • Class End Date 23/05/2025
  • Census Date 31/03/2025
  • Last Date to Enrol 24/02/2025
SELT Survey Results

The course introduces the principles and practice of marketing. Topics include the role of marketing and its organisational context; the marketing environment; market segmentation and target markets; marketing information, research and analysis; industry analysis, buyer behaviour in the consumer and business organisations, and decision making under conditions of high uncertainty and ambiguity.

Learning Outcomes

Upon successful completion, students will have the knowledge and skills to:

  1. Explain with illustrations marketing concepts, including the marketing mix, and their application to profit-oriented and non-profit organisations;
  2. Describe how marketing is integrated with other functional areas of business;
  3. Identify marketing problems from live case studies;
  4. Critically discuss the need for a marketing orientation in a competitive business environment;
  5. Analyse marketing theory to recommend practical solutions to marketing problems;
  6. Apply marketing concepts to illustrate their importance in major marketing decisions; and
  7. Communicate effectively, individually and in teams, in oral presentations and written forms using the concepts and terminology of the marketing discipline.

Research-Led Teaching

This course will draw from advances in both marketing practice as well as academic research. Marketing and business media will be supplemented by authoritative academic sources and contemporary empirical and conceptual work.

Field Trips

This course does not have field trips. Marketing is a lived discipline, and as such, all day and every day is filled with examples of marketing in operation. Students will be expected to use these experiences as part of their learning journey in this course.

Additional Course Costs

There are no additional class costs.

Examination Material or equipment

There is no final examination for this course.

Required Resources

Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition, McGraw-Hill Australia.

  • eBook (available from the Library)

ISBN: 9781260428292, 126042829X

URL: https://www.mheducation.com.au/ise-ebook-online-access-for-grewal-m-9781260590500-aus

  • Print Edition (dated 2021)

ISBN: 9781260087710, 1260087719

URL: https://www.mheducation.com.au/ise-m-marketing-9781260576009-aus

Note: Students do not need to purchase the McGraw-Hill Connect option for this course.

The lectures include insights from various marketing journals, trade magazines, and business media – the references for which will be on the lecture slides. For contemporary issues and examples in marketing practice, the following sources are recommended:

Staff Feedback

Students will be given feedback in the following forms in this course:

  • Written comments.
  • Verbal comments.
  • Feedback to the whole class, to groups, to individuals, and focus groups.
  • Feedback within the Turnitin assessment framework, inclusive of marking criteria, quick marks, written responses and/or audio feedback.

Student Feedback

ANU is committed to the demonstration of educational excellence and regularly seeks feedback from students. Students are encouraged to offer feedback directly to their Course Convener or through their College and Course representatives (if applicable). The feedback given in these surveys is anonymous and provides the Colleges, University Education Committee and Academic Board with opportunities to recognise excellent teaching, and opportunities for improvement. The Surveys and Evaluation website provides more information on student surveys at ANU and reports on the feedback provided on ANU courses.

Other Information

Important: Updates and announcements for this course will be circulated via emails and/or Wattle site, and announcements will be made in the live, on-campus teaching events (Seminars and Tutorials). Please ensure that your official ANU email address is effective, that you have access to Wattle, and that you regularly check both your email and Course Announcements.

Student Consultation: Consultation requests to students will be circulated by Course Announcements or by email.

Every effort will be made to respond to student queries as soon as possible, and within 3-5 business days unless there are special circumstances. The preferred initial method of contact is email, with other forms of telecommunications used where appropriate.

Class Schedule

Week/Session Summary of Activities Assessment
1 Assessing the MarketplaceOverview of MarketingDeveloping Marketing Strategies and a Marketing Plan Chapter 1 and Chapter 2: Grewel, D. and Levy, M. (2021). M: Marketing 7th EditionLive seminars commence in Week 1. No tutorials in Week 1.
2 EngagementSocial and Mobile MarketingAssessing the MarketplaceConscious Marketing, Corporate Social Responsibility, and Ethics Chapter 3: Grewel, D. and Levy, M. (2021). M: Marketing 7th EditionChapter 4: Grewel, D. and Levy, M. (2021). M: Marketing 7th EditionTutorials commence in Week 2.
3 Assessing the MarketplaceAnalyzing the Marketing Environment Chapter 5: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
4 Understanding the MarketplaceConsumer Behavior Chapter 6: Grewel, D. and Levy, M. (2021). M: Marketing 7th EditionAssessment Task 1: Fast-Pace Short-Length High-Speed Theory Assignment (Due: Monday, 10 March @23:59)
5 Understanding the MarketplaceBusiness-to-Business MarketingGlobal Marketing Chapter 7 and Chapter 8: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
6 Targeting the MarketplaceSegmentation, Targeting, and Positioning Chapter 9: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
7 Targeting the MarketplaceMarketing Research Chapter 10: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
8 Value CreationProduct, Branding, and Packaging Decisions Chapter 11: Grewel, D. and Levy, M. (2021). M: Marketing 7th EditionAssessment Task 2: Segmentation, Targeting, and Positioning (Due: Thursday, 24 April @ 23:59)
9 Value CreationDeveloping New ProductsServices: The Intangible Product Chapter 12 and Chapter 13: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
10 Value CapturePricing Concepts for Establishing Value Chapter 14: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
11 Value DeliverySupply Chain and Channel ManagementRetailing and Omnichannel Marketing Chapter 15 and Chapter 16: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
12 Value CommunicationIntegrated Marketing CommunicationsAdvertising, Public Relations, and Sales PromotionsPersonal Selling and Sales Management Chapter 17, Chapter 18, and Chapter 19: Grewel, D. and Levy, M. (2021). M: Marketing 7th Edition
13 Examination Period Assessment Task 3: Marketing Audit (Due: Thursday, 29 May @ 23.59)

Tutorial Registration

The course will use both an interactive live seminar and a live tutorial. Live seminar events do not require registration, and are targeted at developing practical skills associated with the assessment tasks. Tutorials will be held weekly (starting from Week 2), and focus on understanding of the theory that guides the practices of marketing. ANU utilises MyTimetable to enable students to view the timetable for their enrolled courses, browse, and then self-allocate to small teaching activities/tutorials so they can better plan their time. Tutorial registration will be available two weeks prior to the beginning of the semester and will close at the end of Week 1. Please note that this class will have an in-person/face-to-face delivery for the tutorials and seminars. More details can be found on the Timetable.

Assessment Summary

Assessment task Value Due Date Return of assessment Learning Outcomes
Fast-Pace Short-Length High-Speed Theory Assignment 30 % 10/03/2025 25/03/2025 1,7
Segmentation, Targeting, and Positioning 30 % 24/04/2025 09/05/2025 1,3,5
Marketing Audit 40 % 29/05/2025 26/06/2025 2,3,4,6

* If the Due Date and Return of Assessment date are blank, see the Assessment Tab for specific Assessment Task details

Policies

ANU has educational policies, procedures and guidelines, which are designed to ensure that staff and students are aware of the University’s academic standards, and implement them. Students are expected to have read the Academic Misconduct Rule before the commencement of their course. Other key policies and guidelines include:

Assessment Requirements

The ANU is using Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. For additional information regarding Turnitin please visit the ANU Online website Students may choose not to submit assessment items through Turnitin. In this instance you will be required to submit, alongside the assessment item itself, hard copies of all references included in the assessment item.

Moderation of Assessment

Marks that are allocated during Semester are to be considered provisional until formalised by the College examiners meeting at the end of each Semester. If appropriate, some moderation of marks might be applied prior to final results being released.

Participation

This course will be delivered using a flipped classroom model.

  • Lectures will be pre-recorded, and available through Wattle. These are required to be watched prior to your tutorial activity.
  • A live seminar that focuses on technique, practical application and skills training for assessment development will be conducted on a weekly basis. The weekly lecture videos are required pre-watching for the live seminar. As this is a co-created space, student participation, engagement, and activity are required, and if the cohort opts out of engagement, that decision will be respected.
  • Tutorials will be carried out face-to-face on-campus - these will not be recorded, and there are no online delivery options. These events focus on theory development as the underpinning knowledge for the active learning in the seminar.
  • Students are expected to attend both tutorial and seminar. This is not an either/or scenario - both are required for the course.


Attendance at lectures and tutorials, while not compulsory, is expected in line with the “Code of Practice for Teaching and Learning” clause 2 paragraph (b). Marketing is based on the principle of co-creation, which requires active engagement from the consumer to create the experience of the value offering. This subject is accordingly designed to be best completed with high engagement, where the most value for your educational dollar comes from. Attendance is the first step, however, you are required to actively prepare for, and participate in classes. Active participation is both contribution in the group environment through proactive listening, support of fellow students, and active followership, and proactive leadership, responding to challenges and questions, and sharing your insights with the cohort. As classes will have discussions, classes require audiences, and audiences create the conducive and supportive learning environment that ANU prides itself on offering to you as part of your experience.

Examination(s)

There is no final examination for this course.

Assessment Task 1

Value: 30 %
Due Date: 10/03/2025
Return of Assessment: 25/03/2025
Learning Outcomes: 1,7

Fast-Pace Short-Length High-Speed Theory Assignment

Assessment Description: Students will be asked to complete essay style short answer questions on the first three weeks of course content inclusive of materials in lectures, seminars and tutorial experiences. This essay based task is used to benchmark your current skills, abilities and knowledge of marketing in a time constrained assignment environment. Feedback from this benchmarking exercise will be used to provide guidance for improvements in technique to be applied in Assessment 2 and Assessment 3. There is an expectation that students will have accessed all available MKTG2004 course experiences and questions can draw upon any of the material covered to date in the course. Format of the student response to the questions will be essay style, with a mandatory requirement to use reference, citation, and evidence led thinking to resolve the questions.

More information about the assessment task will be provided on the Wattle course site. 

Assessment Type: Individual

Weight: 30%

Words: 1000 words (+/- 10%). Word limit includes all headings, sub-headings, and in-text citations. Any submission which exceeds the (+/- 10%) allowance for the word count (i.e., ~1100 words) based on Turnitin will be penalised as follows:

  • First 100 words: 5% of the total marks available for the submission.
  • Next 150 words: 10% of the total marks available for the submission.
  • Next 150 words: 15% of the total marks available for the submission.
  • Anything above these counts: 20% of the total marks available for the submission.

References: APA 7th style (excluded from the word count). Click here for more information on the referencing style: APA 7th Style. More information about the referencing style will be provided on Wattle. Proper referencing is a Mandatory Submission Requirement. Any decision to not reference in this paper will be regarded as a deliberate request to be placed in the lower end of the available grades, and actioned accordingly. References will involve any and all aspects of marketing covered by the course up to the submission date, including any set chapter readings, course materials, and self-guided research from library databases, Google Scholar or other academic sources.

Submission: via Turnitin on Wattle.

Marking Criteria/Rubrics: See Assessment Brief on Wattle.

Duration/Due Date: ~79 hours for task completion (Friday, Week 3, 07.03.2025 @ 17:00 to Monday, Week 4, 10.03.2025 @ 23:59)

Late Submission: Late submission of the assessment task without a pre-approved extension will be penalised at the rate of 5% of the possible marks available per working day or part thereof. Assessment tasks submitted beyond 10 working days from the due date, or on or after the specified return date in the Class Summary will not be accepted. All requests for Assessment Adjustment (including Requests for Extension and for Consideration of Extenuating Circumstances) should be submitted via ISIS.

Feedback: Individual feedback with marks will be made available within 2 weeks of submission.

Learning Objectives:

LO1 Explain with illustrations marketing concepts, including the marketing mix, and their application to profit-oriented and non-profit organisations;

LO7 Communicate effectively, individually and in teams, in oral presentations and written forms using the concepts and terminology of the marketing discipline.

AI Use: The use of AI technology or tools such as ChatGPT to generate an essay or report is not allowed as it is akin to plagiarism. Students are required to demonstrate achievement of critical, analytical and synthesis skills in high quality works. The purpose of Assessment Task 1 is to benchmark your human skill set, and then help to enhance those skills through feedback and training. Imperfection is a feature, and developmental support is a proven pathway from this task to the next - which only benefits you when you put your own work into the development cycle.

Assessment Task 2

Value: 30 %
Due Date: 24/04/2025
Return of Assessment: 09/05/2025
Learning Outcomes: 1,3,5

Segmentation, Targeting, and Positioning

Assessment Description: Students will be asked to complete a segmentation, targeting and positioning analysis from a list of products provided on Wattle. Students may only use the provided case products relevant to this semester of activity in the course.The product chosen for use in this project will be carried over to Assessment Task 3.

In this task, students will be asked to:

  1. Provide a brief background and description of the product and the company making the product
  2. Identify a single, specific and narrow current audience for that product, including an assessment of the value offer being presented to that audience by this product
  3. Identify and recommend one ‘new’ audience for the company to expand into which would be both (a) compatible for the product without requiring change to the value offer and (b) compatible with the current audience
  4. Identify an incompatible audience who would not be suited to using the product given the current, and intended recommended audience

More information about the assessment task will be provided on the Wattle course site. 

Assessment Type: Individual

Weight: 30%

Words: 1000 words (+/- 10%). Word limit includes all headings, sub-headings, and in-text citations. Any submission which exceeds the (+/- 10%) allowance for the word count (i.e., ~1100 words) based on Turnitin will be penalised as follows:

  • First 100 words: 5% of the total marks available for the submission.
  • Next 150 words: 10% of the total marks available for the submission.
  • Next 150 words: 15% of the total marks available for the submission.
  • Anything above these counts: 20% of the total marks available for the submission.

References: APA 7th style (excluded from the word count). Click here for more information on the referencing style: APA 7th Style. More information about the referencing style will be provided on Wattle. Proper referencing is a Mandatory Submission Requirement. Any decision to not reference in this paper will be regarded as a deliberate request to be placed in the lower end of the available grades, and actioned accordingly. References will involve any and all aspects of marketing covered by the course up to the submission date, including any set chapter readings, course materials, and self-guided research from library databases, Google Scholar or other academic sources.

Submission: via Turnitin on Wattle.

Marking Criteria/Rubrics: See Assessment Brief on Wattle.

Due Date: Thursday, Week 8 (24.04.2025) @ 23:59

Late Submission: Late submission of the assessment task without a pre-approved extension will be penalised at the rate of 5% of the possible marks available per working day or part thereof. Assessment tasks submitted beyond 10 working days from the due date, or on or after the specified return date in the Class Summary will not be accepted. All requests for Assessment Adjustment (including Requests for Extension and for Consideration of Extenuating Circumstances) should be submitted via ISIS.

Learning Objectives:

LO1 Explain with illustrations marketing concepts, including the marketing mix, and their application to profit-oriented and non-profit organisations;

LO3 Identify marketing problems from live case studies;

LO5 Analyse marketing theory to recommend practical solutions to marketing problems.

AI Use: The use of AI technology or tools such as ChatGPT to generate an essay or report is not allowed as it is akin to plagiarism. Students are required to demonstrate achievement of critical, analytical and synthesis skills in high quality works. Remember, the purpose of this task is to bring your knowledge of marketing to solving a marketing problem with your own written assessment answer. As we gave feedback on Assessment Task 1, the purpose of Assessment Task 2 is to see how you have embraced that feedback and grown as a marketing student, and how we can assist that development through this and the next task. The use of AI to address this assessment task is stealing opportunity from you, is self defeating, and a sort of "throw the wallet out the moving car" level of self defeating.

Assessment Task 3

Value: 40 %
Due Date: 29/05/2025
Return of Assessment: 26/06/2025
Learning Outcomes: 2,3,4,6

Marketing Audit

Assessment Description: The Marketing Audit involves analysing the situation, strategy, and tactics of the real organisation that produces the product you analysed in Assessment Task 2. In Task 3, students form groups between 1 and 4 members and write a review of the externally visible, publicly accessible marketing actions of the target organisation with regard to the specific product and audience they outlined in the STP analysis (Assessment Task 2). Students may only use the provided case products relevant to this semester of activity in the course.


Students wishing to work in a group must only collaborate with student using the same product, as specified in Assessment Task 2, to ensure that all parties to the group can contribute their insight from Assessment Task 2. Groups or individuals deliver their work in as a single Written Report, with references to academic theory, discoverable evidence in the public sphere, personal observational evidence from the Australian marketplace and any industry/trade material accessible through the ANU library database systems. This is an audit, so the teaching team will be expecting to see evidence of critical analysis and thinking demonstrated clearly in this task.


All students will also prepare an individual Contributions Summary that outlines the roles and contributions of each member in the project (group and individual). This provides individuals with an opportunity to demonstrate their skills and involvement. The details provide a point of reference if issues arise around unequal contributions. They are submitted as an individual document and are not seen by any other group member.

More information about the assessment task will be provided on the Wattle course site. 


Please note that regardless of the number of individuals in the group, the expected task performance, in terms of volume and hours invested, should reflect the same level of commitment and effort per person, ensuring that solo work maintains the same high standards as group efforts.

Assessment Type: Group (group size between 1 and 4 people; group size and membership are decided by students themselves).

Weight: 40%

Words: 2000 words (+/- 10%). Word limit includes all headings, sub-headings, and in-text citations. Any submission which exceeds the (+/- 10%) allowance for the word count (i.e., ~2200 words) based on Turnitin will be penalised as follows:

  • First 100 words: 5% of the total marks available for the submission.
  • Next 150 words: 10% of the total marks available for the submission.
  • Next 150 words: 15% of the total marks available for the submission.
  • Anything above these counts: 20% of the total marks available for the submission.

References: APA 7th style (excluded from the word count). Click here for more information on the referencing style: APA 7th Style. More information about the referencing style will be provided on Wattle. Proper referencing is a Mandatory Submission Requirement. Any decision to not reference in this paper will be regarded as a deliberate request to be placed in the lower end of the available grades, and actioned accordingly. References will involve any and all aspects of marketing covered by the course up to the submission date, including any set chapter readings, course materials, and self-guided research from library databases, Google Scholar or other academic sources.

Submission: via Turnitin on Wattle.

Marking Criteria/Rubrics: See Assessment Brief on Wattle.

Due Date: Thursday, Exam Week 1 (29.05.2025) @ 23:59

Late Submission: Late submission of the assessment task without a pre-approved extension will be penalised at the rate of 5% of the possible marks available per working day or part thereof. Assessment tasks submitted beyond 10 working days from the due date, or on or after the specified return date in the Class Summary will not be accepted. All requests for Assessment Adjustment (including Requests for Extension and for Consideration of Extenuating Circumstances) should be submitted via ISIS.

Feedback: Formal release of grades.

Learning Objectives:

LO2 Describe how marketing is integrated with other functional areas of business;

LO3 Identify marketing problems from live case studies;

LO4 Critically discuss the need for a marketing orientation in a competitive business environment;

LO6 Apply marketing concepts to illustrate their importance in major marketing decisions.

AI Use: The use of AI technology or tools such as ChatGPT to generate an essay or report is not allowed as it is akin to plagiarism. Students are required to demonstrate achievement of critical, analytical and synthesis skills in high quality works. Embrace your strength as a student of the marketing game, and put forward your skill based insights into the way in which real companies have applied real marketing theory to the real world around you. This is about you, and your development as a marketer, so using AI here is self defeating. May as well quit the subject and hang up the boots if you are at this point in the season thinking "I should replace myself with an excel spreadsheet lookup table".

Academic Integrity

Academic integrity is a core part of our culture as a community of scholars. At its heart, academic integrity is about behaving ethically. This means that all members of the community commit to honest and responsible scholarly practice and to upholding these values with respect and fairness. The Australian National University commits to embedding the values of academic integrity in our teaching and learning. We ensure that all members of our community understand how to engage in academic work in ways that are consistent with, and actively support academic integrity. The ANU expects staff and students to uphold high standards of academic integrity and act ethically and honestly, to ensure the quality and value of the qualification that you will graduate with. The University has policies and procedures in place to promote academic integrity and manage academic misconduct. Visit the following Academic honesty & plagiarism website for more information about academic integrity and what the ANU considers academic misconduct. The ANU offers a number of services to assist students with their assignments, examinations, and other learning activities. The Academic Skills and Learning Centre offers a number of workshops and seminars that you may find useful for your studies.

Online Submission

Use of Turnitin: Unless an exemption has been approved by the Associate Dean (Education) submission must be through Turnitin.

Lodgement: You will be required to electronically sign a declaration as part of the submission of your assessment. Please keep a copy of the assessment for your records.

Identification: Please ensure that any assessment task submitted can be attributed to you for grading purposes. We recommend including your student number on the assessment and in the file name.

Use of AI: AI-assisted essays will not be accepted in this course. The purpose of the assessments is your personal skills development and demonstration of critical, analytical, and synthesis skills. The use of any generative AI system to respond to any MKTG2004 assessment item, summative or formative, is to remove a learning opportunity from your course experience, decrease the value of your course experience, and to rip yourself off. Using AI in marketing means you are wasting your time, effort, money and life at the ANU by subcontracting out to poorly coded software package with limited capacity to be interesting, creative or right. If you believe that you are less interesting than an autogenerated slabs of text, then come to the classes, train, learn and put in the effort to better than an environment ruining autocorrect package.

Hardcopy Submission

For some forms of assessment (handwritten assignments, art works, laboratory notes, etc.) hard copy submission is appropriate when approved by the Associate Dean (Education). Hard copy submissions must be accompanied by the Assignment Cover Sheet. Please keep a copy of the assessment for your records.

Late Submission

Assessment Tasks 1-3: Late submission of the assessment task without a pre-approved extension will be penalised at the rate of 5% of the possible marks available per working day or part thereof. Assessment tasks submitted beyond 10 working days from the due date, or on or after the specified return date in the Class Summary will not be accepted.


All requests for Assessment Adjustment (including Requests for Extension and for Consideration of Extenuating Circumstances) should be submitted via ISIS.

Referencing Requirements

Accepted academic practice for referencing sources that you use in presentations can be found via the links on the Wattle site, under the file named “ANU and College Policies, Program Information, Student Support Services and Assessment”. Alternatively, you can seek help through the Students Learning Development website.

Returning Assignments

Please see the relevant assessment task details above.

Extensions and Penalties

Extensions and late submission of assessment pieces are covered by the Student Assessment (Coursework) Policy and Procedure The Course Convener may grant extensions for assessment pieces that are not examinations or take-home examinations. If you need an extension, you must request an extension in writing on or before the due date. If you have documented and appropriate medical evidence that demonstrates you were not able to request an extension on or before the due date, you may be able to request it after the due date.

Resubmission of Assignments

Unless specified otherwise in the assessment requirements, resubmissions are permitted up until the due date and time, but not allowed afterward. Any submission done after the specified submission date and time will be considered a late submission and the listed penalty conditions will apply.

Privacy Notice

The ANU has made a number of third party, online, databases available for students to use. Use of each online database is conditional on student end users first agreeing to the database licensor’s terms of service and/or privacy policy. Students should read these carefully. In some cases student end users will be required to register an account with the database licensor and submit personal information, including their: first name; last name; ANU email address; and other information. In cases where student end users are asked to submit ‘content’ to a database, such as an assignment or short answers, the database licensor may only use the student’s ‘content’ in accordance with the terms of service — including any (copyright) licence the student grants to the database licensor. Any personal information or content a student submits may be stored by the licensor, potentially offshore, and will be used to process the database service in accordance with the licensors terms of service and/or privacy policy. If any student chooses not to agree to the database licensor’s terms of service or privacy policy, the student will not be able to access and use the database. In these circumstances students should contact their lecturer to enquire about alternative arrangements that are available.

Distribution of grades policy

Academic Quality Assurance Committee monitors the performance of students, including attrition, further study and employment rates and grade distribution, and College reports on quality assurance processes for assessment activities, including alignment with national and international disciplinary and interdisciplinary standards, as well as qualification type learning outcomes. Since first semester 1994, ANU uses a grading scale for all courses. This grading scale is used by all academic areas of the University.

Support for students

The University offers students support through several different services. You may contact the services listed below directly or seek advice from your Course Convener, Student Administrators, or your College and Course representatives (if applicable).

Dr Nabila Nisha
nabila.nisha@anu.edu.au

Research Interests


  • Consumer Behavior
  • Sustainability
  • Access-based Consumption
  • Grounded Theory and Qualitative Methods

Dr Nabila Nisha

Monday 15:00 17:00
Dr Stephen Dann
stephen.dann@anu.edu.au

Research Interests


Dr Stephen Dann

Monday 14:00 15:00

Responsible Officer: Registrar, Student Administration / Page Contact: Website Administrator / Frequently Asked Questions